Provide visitors with customized CTAs to boost interaction and conversion.
- Select the “Manage” menu topic in the left navigation.
- Click on the “Calls to Action” header.
- Select the “+ CTA” button to create and customize your new CTA.
- Start with the design of the CTA, customize the colour, text, size, and animations.
- Next, you’ll add in the destination URL and internal name of the CTA.
- Review your CTA before saving.
- Assign CTAs to Q&A pairs by selecting the clipboard icon in the right hand column of the CTA.
- Toggle on/off the Q&A pairs that you want your CTA to accompany and hit “Save”.
45 second overview on creating CTAs: